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Experiential LaunchVerified

Pacsun’s First International Store Now Open at Mall of the Emirates

Pacsun·Mall of the Emirates·Dubai·27 May 2026
Overview

What happened

Dubai, United Arab Emirates; 27 May 2026: Pacsun has officially opened its first-ever international store at Mall of the Emirates, marking the brand’s first physical retail location outside the United States and the beginning of its regional expansion. Bringing Pacsun’s California-inspired lifestyle to Dubai, the new store offers a curated selection of youth-focused fashion across denim, graphic tees, hoodies, swimwear, accessories and seasonal collections. Designed as more than a retail space, the store brings together fashion, music, art and culture, creating a destination for self-expressio

Execution

Activation mechanics

Immersive ExperienceInteractive ExperienceLaunch EventLive EntertainmentMeet-And-GreetCreator Activation
Market context

Activation details

BrandPacsun
VenueMall of the Emirates
CityDubai
Activation date27 May 2026
Activation typeExperiential Launch
AgencyNot confirmed
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Pacsun’s First International Store Now Open at Mall of the Emirates | ActivationGrid