Brand intelligence · Public index

Piehaus

Published, source-backed activations involving Piehaus. Participation is labelled as lead brand or partner based on the recorded relationship. This page is not a complete history of the brand's marketing activity.

2Published activations1venue observed6Experience mechanics

Published activation history

Lead brand31 Oct 2026Source verified

Piehaus Pull the Pie Experience at What the Food 2026 →

The official Alserkal Avenue What the Food 2026 programme lists Piehaus Pull the Pie as an activation on both 31 October and 1 November at WH22A. Visitors choose from a curated pie display and assemble takeaway selections. Two programme listings support the date range, not a hypothetical additional campaign. No production agency or outcome is stated.

Alserkal Avenue· Branded interactive food retail activation

Lead brand17 Oct 2026Source verified

Piehaus Art of Phyllo Workshop at Alserkal 2026 →

The official Alserkal Off the Menu schedule names Piehaus for The Art of Phyllo, 17 October 2026 at Warehouse 22A, inviting visitors to learn manual pastry-making traditions. Separately, 2026 editorial coverage describes a 90-minute Piehaus workshop led by the founder and executive chef. No attendance or ROI stated.

Alserkal Avenue· Branded baking craft workshop