House of Hype

Published, source-backed activations involving House of Hype. Participation is labelled as lead brand or partner based on the recorded relationship. This page is not a complete history of the brand's marketing activity.

1Published activation1venue observed5Experience mechanics

Published activation history

Lead brand15 Oct 2026Source verified

The Twilight Spectacle at House of Hype →

House of Hype transformed its immersive entertainment venue inside Dubai Mall for The Twilight Spectacle, a limited-time Halloween takeover from 15 October to 1 November 2026. The programme included themed immersive worlds, roaming characters, trick-or-treat activities, live entertainment and seasonal food and drinks.

Dubai Mall· Seasonal experiential takeover